The Heineken Experience Amsterdam – The First Built Heineken Brewery
The Heineken Experience Amsterdam is a museum and attraction in a historic brewery and a corporate visitor centre for the internationally distributed and famous Dutch pilsner, Heineken beer.
The industrial facility was built as the first Heineken brewery in 1867, serving as the company’s primary brewing facility until 1988 when a more modern, larger facility was constructed on the outskirts of the city. Today Heineken is a huge multinational company, one of the three largest beer producers in the world.
See it, hear it, smell it and taste it – Discover the World of Heineken
The former Heineken brewery in Amsterdam, in use until 1988, is now home to what’s known as the Heineken Experience Amsterdam, where visitors can learn the history of one of the world’s most recognizable beer brands and even taste this delicious Dutch pilsner.
The Heineken Experience Amsterdam is a entertaining way to get to know this world famous Dutch beer. It only takes one and a half hour and is a fun activity if you’re with friends. The mini brewery shows you how the brewing process works.
At the Heineken Experience Amsterdam you will see, learn, smell, taste everything about Heineken Beer:
see and smell Heineken’s ingredients
learn about 150 years of brewing expertise
see the best examples of international branding and distribution success
taste the pre-beer “wort” in the former brew room
see all the innovative ways in which it still brews quality beer today
get a 4D-experience what it’s like to be brewed and bottled
and…. of course enjoy a freshly-poured glass of Heineken Beer in a modern tasting room
You can also have a beer bottle made with your name on it; a nice reminder of The Heineken Experience Amsterdam.
Tip: come before noon to beat the crowds.
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Adults EUR 18
Children 4-18 EUR 12,50 (Under 18s only admitted under adult supervision)
Under 3's: Free entrance
Discount Cards Amsterdam Holland Pass Combination Deal Iamsterdam City Card